I’m on the “This Old House” e-mail list.  Several times a week they send an e-mail on house/gardening tips and suggestions.  They do a really great job and it is well written and well rounded, appealing to all types of skill levels.

However, they send this e-mail out between 8am and 9am during the work week.  I NEVER have time to read something like that at that time.  Most of the time, I see it come in on my iPhone and just swipe and delete the e-mail without even opening it.  If I’m on the desktop, I might glance at the headings before hitting delete.  The point is the morning is an awful time for me to pay attention to something non-work-releated.

So when might a good time be?  For me I’d say 6pm.  It’s after dinner and I might be looking for something to read when finishing the day.  Maybe 11am so I can look at it over lunch.  But certainly not 9am.